Working for Your Business
The Mission of the Pearl District Business Association is to promote the Pearl District as the region’s premier destination for dining, shopping, art, and living. Our goal is to enhance the vitality of business by providing value to our members and to our community. Under the guidance of the Board of Directors, the PDBA is responsible for many activities and initiatives, including:
The PDBA provides public advocacy for everything from street signage to street closures, homeless issues to crime and safety, and representing the Pearl District in future City planning.
The PDBA Website
Management and Administration of the ExploreThePearl.com website – the official site of the Pearl District. Business listings provide a great way to share your business, events, and sales with thousands of monthly visitors.
The Pearl Magazine
Management of the content of The Pearl magazine, a quarterly print publication delivered to households in the Pearl and beyond as part of Portland Monthly and available at select locations throughout the district.
Creating media partnerships for programs like the Member Map and Guide in The Pearl magazine, and creating strategic media relationships with groups like Venture Portland, SagaCity Media, Pamplin Media Group, Travel Portland and more.
Production of the monthly PDBA Member eNewsletter which includes district news and updates, business and marketing tips and opportunities, upcoming events, and more.
Scheduling and Hosting of PDBA Networking Events at district businesses. These events are a great way to increase the exposure of your business.
Need additional support or training on the use of our available tools? We’re here to help you with online guides, special training, and even one-on-one support when you need it!
Special Events and Marketing Campaigns
The PDBA also creates and/or promotes many successful marketing campaigns and events that bring thousands of people to the Pearl District including First Thursdays in the Pearl, Pearl District Bunny Hop, Summer Advertising Campaign, Summer Parkways, Pearl District Labor Day Sale, Art in the Pearl Festival, Craft Beer and Cider Festivals, Holidays in the Pearl, and the Holiday Tree Lighting at Jamison Square.